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Knoops, a retailer that spescialises in premium chocolate drinks, has opened its first international store in Dubai as part of its global expansion plan.


The new location, opened on Saturday, 2 November 2024, is located in the City Centre Mirdif mall, marking the brand’s entry into the UAE market.


In partnership with the NDS Group, Knoops aims to establish its brand in the UAE before exploring further regional growth opportunities.



William Gordon-Harris, CEO of Knoops, said: “Embedding Knoops across the whole Middle East and introducing the region to the rituals of drinking chocolate has been carefully planned, beginning with the first UAE store. The City Centre Mirdif is the perfect place to launch in this important market.”


#Knoops #Dubai

Knoops expands internationally with first Dubai store

Rafaela Sousa

12 November 2024

Knoops expands internationally with first Dubai store

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