top of page

Better Buzz Coffee Roasters, a California-based coffee chain, has launched a new range of Buzz Energy drinks.


This marks Better Buzz's entry into the energy drink market and caters to consumers seeking caffeinated alternatives.


The line includes ready-to-drink canned energy beverages and handcrafted mixed energy drinks. Each drink contains 110mg of caffeine, equivalent to a cup of brewed coffee.


The handcrafted options include Burstin' Blue Raspberry, which offers a blend of blue raspberry, coconut and lime topped with popping candy; Always Sunny Citrus, features a mix of blood orange and vanilla topped with vanilla cold foam; and Prickly in Pink Mojito, a prickly pear mojito with lime and mint leaves.


Meanwhile, the ready-to-drink cans come in Original, which the company describes as a "crisp and invigorating pick-me-up;" Berry Pomegranate, a combination of ripe berries and rich pomegranate; and Fruit Blast, a mix of tropical and fruity flavours.


The coffee brand tested its energy drinks earlier this year at its new Phoenix location. Burstin' Blue Raspberry has emerged as the best-selling flavour.


"We received great feedback from our guests in Phoenix about our Buzz Energy drinks," said Amanda Cameron, VP of marketing at Better Buzz. "Expanding these offerings, brandwide allows us to share these new, exciting flavours with all our guests so everyone can try a new Buzz this summer."


The company plans to expand its product line later this year, introducing new flavours, sugar-free options, additional ready-to-drink beverages, and more.


#BetterBuzzCoffeeRoasters #US

Better Buzz Coffee Roasters enters energy drink market with Buzz Energy

Rafaela Sousa

25 June 2024

Better Buzz Coffee Roasters enters energy drink market with Buzz Energy

Related posts
Minor Figures enters functional oat beverage category with new launch

Minor Figures enters functional oat beverage category with new launch

Minor Figures, a notable player in the plant-based beverage sector, has launched Hyper Oat, a new range of oat drinks aimed at redefining consumer expectations within the functional beverage market.

Nescafé launches new range of espresso concentrate

Nescafé launches new range of espresso concentrate

Nescafé has entered the premium iced coffee space with its new Espresso Concentrated – a liquid coffee designed to create barista-style iced drinks at home.

Jordan’s Skinny Mixes expands lemonade and teas line with new flavours

Jordan’s Skinny Mixes expands lemonade and teas line with new flavours

Jordan’s Skinny Mixes has expanded its lemonade and teas concentrates collection with two new flavours: sugar-free watermelon lemonade and sugar-free peach tea.

Suntory Group launches new water-focused venture Water Scape

Suntory Group launches new water-focused venture Water Scape

Global beverage company Suntory Group, founded in Japan in 1899, has announced the launch of Water Scape – a new company supporting businesses and communities in securing sustainable water supplies.

bottom of page